Being a Purina Certified Expert Dealer means that we offer a complete line of quality Purina feed products and have knowledgeable associates who care first about our customers, and their animals. Training is a key element for our Certified Expert staff and you can depend on us for Certified Expert advice!
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Expert Articles & Advice

Formulating Horse Feeds

When choosing a horse feed, looking at the guaranteed analysis can help you determine if the nutrition content of that feed is appropriate for the age and activity level of your horse. You would think that two products both contain 14% protein, 6% fat, etc. would be pretty much the same feed.

Caring For A Blind Dog

Caring for a blind dog can seem like a burdensome, time-consuming task at first. However, sharing a loving relationship with a blind dog can be a rewarding and fruitful experience for both parties.

Special Offers

25 lb Purina Rabbit Complete is now on sale for $8.49.
Valid 4/01 - 4/30/2014

Purina Equine Videos

Chris Hickey, Purina ambassador and director of training at Hilltop Farm, Inc., shares why he feeds Purina® FreedomFlex™ Joint Health Product.

Quick Contact & Hours

River Valley Feed and Pet

Store Info Store Hours
6549 16th St Rio Linda, CA 95673 Phone: 916-991-0077 Fax: 916-991-3925
Mon - Fri 9:00 am - 6:00 pm
Sat - Sun 9:00 am - 5:00 pm